Elena Borella oversees the development, implementation, and evaluation of our brand strategy, ensuring it aligns with our business identity  and resonates with our target audience.

A marketing and creative professional with 25+ years of experience in strategy and creativity for brand identity, Elena has been working with leading companies and communication agencies in Italy as a Creative Director, leveraging her talent to elevate brands and unlock their full potential.

Her innate enthusiasm and tireless commitment to finding fresh and innovative ways to communicate our vision and values are a major contribution to making Fontana unique as a brand.